Last updated on October 13th, 2018 at 04:31 pm
E-commerce getting more popular day by day, but it might be solely responsible for the industrial boom, either it is supply chain or something else, e-commerce is making its way to deliver its best to every industry, and is largely responsible for the industrial activity and all this happen by E-commerce.
Online retail is expected to grow about 10 to 15 % this fiscal with sales predicted to fall between $ 1 Trillion worldwide. This means that online retailer must focus on their business more than ever before.
Check out these strategies when examining the marketing and other aspects in business to ensure that you capture the additional revenue as the e-commerce market continues to grow.
Building Brands:
Online retailers must focus on building their brand such as logos, , link to social media, site links, etc. These brand elements shouldn’t be avoided as this is the great way to make a better connection with the users or buyers.
Consistently emphasizing the brand builds awareness and recognition, which is essential to gaining new customers and converting existing customers into long-term buyers. In short, it keeps customers coming back by helping them remember where to come back to.
Saving Time and Money with Automation
Checking out the orders from the multiple marketplace and putting automated shipping software to work on eCommerce fulfillment — especially order management and shipping — drastically reduces processing time and shipping costs. Repetitive tasks can be automated, which saves time and increases accuracy.
Shipping fees can be reduced by making it easy to compare rates across various carriers and services. Savvy retailers use software to automatically apply shipping methods to their domestic and international orders, automatically ensure orders and manage the returns process efficiently. When shipping is managed efficiently, it frees up valuable resources for other parts of the business.
Step Up Customer Service
Online retailers need to mention their return policy and any other big policy on their websites. As it is quite easier for customers to find this information which increases trust and creates a smoother interaction with your customers. As e-commerce continues to become the standard for retail shopping, many online retailers take things a step further by dedicating extra resources to responding promptly to any questions their customers may have, no matter where they pop up looking at you, Twitter and Facebook. Make your FAQ page readily available, and update it frequently with questions as per the customer perspective to improve the process for future customers.
E-commerce is a Big Business:
Experts say e-commerce will continue to grow and we are just in the early stages of how it will impact our Industries
The new trend in retooling online businesses is to add one or two tiers of work levels that are why you’re seeing more demand in the online sector nowadays. It enables the sudden growth in business by reducing the geological and other barriers.
Top shipping firms UPS and FedEx also predict this trend, according to JLL’s 2013 Retail Perspectives report. The companies are testing strategies for the same-day delivery model, and FedEx predicts that potential industry-wide revenue from the intra-city delivery of small packages could rise to $12 billion.
“E-commerce leaders may start to acquire boutique retailers to enter the physical market, and on the industrial side you’ll see the absorption gap widening between class-A, modern buildings with employee and population density and the rest of the country.”